The 3 best custom Valentine’s Day gifts to sell online in 2025
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Valentine’s Day gifts can be tricky. If it’s early days, you might want to play it safe with a generic card or an awkward hug. But if you’ve made it past the six-month stage, you’re officially in gifting territory. And when you’re in gifting territory, personalisation reigns supreme.
According to a recent report, 80% of consumers think that personalised gifts are more thoughtful than non-personalised gifts, and 65% have bought personalised gifts in the last year. Plus, let’s be honest, flowers and chocolates are giving ‘panic buying’.
As a print on demand seller, you’re in a prime position to capitalise on the personalised gifts market — which is currently valued at $28 billion and projected to reach $40 billion by 2028. Key trends include an increased demand for custom products like wall art, home decor, photo books and stationery.
Conveniently, these items also make great Valentine’s Day gifts, and you can find them all right here on Prodigi. Since we have thousands of products in our print on demand catalogue, we’ve saved you a job and narrowed them down to three of the best custom Valentine’s Day gifts to sell online in 2025.
1. Personalised photo books
Valentine’s Day gifts don’t get much more thoughtful than a personalised photo book. For your customers, it's not just a uniquely individual gift, it’s also a chance to turn the 47,832 photos taking up storage space on their phone into something special — from that first photo taken as a twosome to the aftermath of assembling flatpack furniture together (we’ve all been there).
Our range of print on demand photo books includes hardback, softcover and layflat options, each with a matte-laminated cover. Your customers can also choose between a wide range of sizes and orientations for a truly bespoke finish when creating their custom Valentine’s Day gifts.
Hardcover photo books
With a choice of gloss or uncoated Mohawk Superfine Eggshell Ultrawhite paper and up to 504 pages to customise, our durable hardback books offer plenty of space for documenting every relationship milestone. This book’s sturdy exterior makes it ideal for stacking and displaying on shelves and bookcases, too.
Softcover photo books
Lightweight and flexible, our magazine-style softcover books are equally good for sitting pretty on a coffee table as they are for flicking through and reminiscing. Each print on demand book comes with 20–300 pages and a choice of gloss or uncoated Mohawk Superfine Eggshell Ultrawhite paper.
Layflat photo books
Our most premium photo book, these layflat books are just as durable as our hardback option, with one added bonus: they open completely flat, enabling your photos to spread seamlessly across two pages. Our layflat photo books come with 24–122 pages and gloss-coated Mohawk proPhoto paper for a polished feel.
2. Custom wall art
For newer couples who don’t have enough pictures to fill hundreds of pages worth of photo books, there’s always custom wall art. As we mentioned earlier, home decor makes up a significant wedge of the personalised gifts market. And while an original Van Gogh might be a tad unattainable when it comes to affordable Valentine’s Day gifts, a personalised piece of art has the potential to be just as priceless.
If you’re an artist, photographer or illustrator, you’ll love our collection of print on demand wall art. We specialise in fine art printing and pride ourselves on our gallery-grade framed prints and canvases, all handmade by our team of framing experts.
Framed prints
Delivered framed and ready to hang with a custom fine art print, our classic framed prints are a must-stock for ecommerce sellers this Valentine’s Day. Available mounted or unmounted in sizes up to 33x47”, our classic frame comes in eight colours and can be ordered with a durable Perspex glaze or our highly anti-reflective moth-eye glaze. It’s a classic for a reason.
Framed canvas
Made from artist-grade canvas for a beautifully textured finish, our framed canvas consists of a Giclée canvas print hand-stretched over a wooden stretcher bar. Each print is then encased in a superior canvas float frame, creating a contemporary floating illusion. Our framed canvas is available to order in a wide range of sizes — including XL sizes measuring up to 43x87” — and six colours.
Multi photo frames
Delivered ready to hang with space for 9—60 images, our multi photo frames allow your customers to create custom, gallery-style displays in one striking frame. Available mounted or unmounted in sizes up to 24x36”, our multi photo frames come in eight colours with a durable Perspex glaze.
3. Personalised stationery
There’s something inherently romantic about gifting stationery, especially on Valentine’s Day. Whether it’s a sweet message written inside a card or a fresh new notebook for jotting down daily affirmations, book recommendations or a list of all the movies they've fallen asleep in the middle of, it's a creative way to show someone you care about them and the little moments in their day.
We offer a wide range of print on demand stationery that’s perfect for turning into custom Valentine’s Day gifts, including essential items like cards, with Mail4Me and Mail2Me sending options, and wrapping paper.
Greetings cards
Card-giving isn’t an Olympic sport, but if it were, the UK and US would win gold and silver respectively. Approximately 145 million Valentine’s Day cards are exchanged each year, making Valentine’s Day the second-largest holiday for giving greetings cards. Help your customers spread the love with our fine art cards, available with both direct delivery and self-send options.
Wrapping paper
Cross-sell like a pro this February 14th with custom cards and wrapping paper. Available to order in sheets or rolls, our personalised gift wrap is made from both recycled and sustainably sourced paper. Better yet, it’s finished with a satin coating for seamless cutting and folding to help keep stress levels to a minimum during those last-minute wrapping sessions.
Notebooks
Turn ordinary notebooks into meaningful Valentine’s Day gifts with our spiral-bound notebooks, featuring fully customisable front covers. Available in sizes A4 and A5, our notebooks come with 60 sheets (120 pages) of ruled or graph paper and spiral binding so you can open the pages a full 360 degrees.
To sum up…
Romance isn't dead — it's just gone digital. With Valentine's Day spending reaching nearly $26 billion in the US alone in 2024, and 40% of purchases happening online, ecommerce is officially now the leading retail channel, outperforming department stores, discount stores and local businesses.
The message is clear. The future of Valentine's Day retail belongs to sellers who understand today's shopping habits. Stand out from the competition by giving customers exactly what they're looking for: custom Valentine’s Day gifts with the convenience of home delivery.
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